Brief: Everything Begins with Soft Skills

Improving win rate

selling capabilities training programs

October 23, 2020

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What’s Inside

Soft skills are the engine of the knowledge economy. However, many leaders remain unclear on how to bring those capabilities into their businesses.

In Richardson Sales Performance’s brief, Everything Begins with Soft Skills, we outline three ways in which sales leaders can develop these capabilities among their teams and equip them with the modern skills to succeed.

We explain: 

  • How soft skills unlock role-specific skills
  • The six critical skills that are at the core of any productive sales dialogue
  • How to foster scalable change by putting soft skills to work

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