Aberdeen's Sales Coaching Checklist

Summary: Competing in tight markets to capture highly-educated buyers requires far more than throwing a script, territory, and laptop at a new hire, and expecting them to hit the ground running and meet quota based on only the innate skills or experience they bring to the job. Best-in-Class sales organisations are 26% more likely than all others to move beyond the basic, generic training on products, prices, and messaging to a formal one-to-one coaching methodology that is specific to individual deals in the pipeline or key accounts. Make sure your team also benefits from these coaching essentials by following this checklist.