What’s Inside
To succeed, sellers need a clear understanding of the specific, individual sales capabilities that drive results.
Richardson’s Sales Capability Framework is a complete collection of 16 sales capabilities supported by 58 sales behaviors that sellers must master to enhance commercial selling competitiveness.
Download the complete Sales Capability Framework to learn more.
Additional Sales Enablement Resources
3 Proven Strategies for Effective Customer Success Enablement: Boost Retention and Growth
Discover how to enhance your Customer Success Enablement with key strategies for defining competencies, continuous learning, and aligning training with the customer lifecycle. Learn how to boost retention, improve CSM effectiveness, and drive long-term growth for your organization. Explore actionable insights and best practices to elevate your CS program.
Blog
How to Create a Sales Competency Rating System
Discover the key steps to building a sales competency rating system that drives consistency through objectivity. Learn about rating scales, performance indicators, and aligning competencies with job roles to enhance sales team development and career progression.
Blog
LexisNexis Makes the Buying Experience their Differentiator
Learn how LexisNexis' partnership with Richardson helped them make the buying experience their differentiator.
Sales Engagement vs. Sales Enablement: Finding The Winning Formula
Explore the pivotal distinctions between sales enablement and sales engagement. Elevate your sales strategy, empower your reps, and drive revenue growth with insights from our comprehensive guide.
Article
Building a Sales Enablement Framework
Discover how a well-defined sales enablement framework can supercharge seller productivity and customer engagement.
Article
Brief: Enabling Sales Teams Through the New Buyer's Journey
In the brief, Enabling Sales Teams through the New Buyer’s Journey, we break down the specific selling skills needed at each phase of the buying journey.
Brief
The Benefits of Sales Enablement Tools for Sales Managers
Discover how effective sales enablement tools make the job of a sales manager easier and improve the overall performance of the sales team.
Blog
How Sales Enablement Tools Can Increase Efficiency
Expert insights on How Sales Enablement Tools Increase Efficiency from SAVO CEO Mark O’Connell. Reduce time and guesswork in preparing for presentations.
Blog
Sales and Operations Alignment: The Basics for Increasing Sales
Sales and operations alignment is the first step to increasing sales. Discover how to align your marketing, operations, sales, and finance for better profitability.
Blog
White Paper: Creating a Culture for Coaching
Creating a culture for sales coaching ensures coaching becomes a regular activity within the organization leading to improved performance across the team.
White Paper
How to Enable Training for Your Sales Team
Training enablement & sales training are linked. Learn how training enablement is critical in supporting the methodology taught in training.
Blog
How Sales Enablement Improves Productivity and Effectiveness
Sales enablement is increasingly common in the sales lexicon. Discover why sales enablement will drive productivity and effectiveness in your organization.
Blog
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Accelerate Sales Performance System
Learn More: Accelerate Sales Performance SystemBring clarity to the most critical skill gaps you need to address to move your business metrics with the NEW Accelerate Sales Performance System
Sales Training Delivery
Learn More: Sales Training DeliverySpeed to proficiency is crucial for today’s competitive sales teams looking to upskill. We offer a variety of delivery options including live, virtual, and digital to meet you where you are and quickly lift you to where you want to go.
Sales training content that improves performance
Learn More: Sales training content that improves performanceGrounded in behavioral science, our Connected Selling Curriculum addresses all selling roles and all phases of the sales cycle to give your team the right learning at the right time.
Professional services tailored to your needs
Learn More: Professional services tailored to your needsWe define and target the most critical selling behaviors your team needs for sales success in your market and offer customized sales training, coaching and consulting.