

Ferguson Develops Sales Managers to Achieve Revenue Growth

The Results
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Achieved this basis point improvement in the trading margin.74%
of participants reported increased sales post-training.48%
of participants reported at least a 10% increase or greater in sales post-training.“Our managers came back from last week’s meeting engaged, enthusiastic and energised. They immediately hit the ground running. I have already witnessed them using the coaching skills with our sales force, especially asking questions rather than telling behaviour. With continued focus and effort on our part, this will make a big difference.”