Consultative Negotiations Training

The strongest selling skills lose value if they collapse in the negotiation. Anxiety, pricing pressure, and fear of damaging relationships often lead sellers to concede too quickly. Richardson’s Consultative Negotiations Training equips sellers with a repeatable negotiation framework rooted in behavioral science. The program teaches participants to preserve value, adapt with agility, and guide negotiations toward outcomes that protect margins and strengthen customer trust. This training builds the confidence to manage pricing pressure, agility to adapt to each situation, skills to convert demands into needs, preserve deal size, and discipline to close negotiations without eroding value.